Personality Based Selling
Personality-Based Selling – Influence Without Selling for Non-Sales Professionals is a 2-day instructor-led workshop designed to help non-sales professionals influence more effectively through human-centered communication. In today’s cross-functional workplace, influence is not limited to sales roles—it happens in meetings, collaborations, and stakeholder interactions.
This course introduces personality-based communication using frameworks such as DISC and MBTI to help participants understand their own style and adapt to others. Through experiential learning, simulations, and role plays, participants learn how to build rapport, reduce miscommunication, and “sell” ideas without sounding salesy. Ideal for professionals in medical, regulatory, HR, operations, finance, and support roles, this program equips participants to collaborate better, gain alignment, and influence outcomes ethically and confidently.
In the pharmaceutical industry, even those outside the sales team play a crucial role in shaping influence—whether it's aligning internal teams, engaging healthcare professionals, or working with external vendors. This 2-day workshop introduces Personality-Based Selling, a human-centered communication approach designed to help non-sales professionals connect, collaborate, and influence more effectively. Through experiential learning, participants will explore personality styles, build adaptive communication strategies, and engage in real-world role plays and group simulations that make influence accessible and actionable.

