Strategic Influence
Strategic Influence is a 2-day instructor-led program designed for non-sales professionals who must negotiate, influence, and respond confidently in fast-paced, high-pressure environments. Participants learn how to prepare strategically for negotiations, stay composed under pressure, and think clearly when faced with unexpected questions or resistance.
The course builds intermediate-level negotiation capability using BATNA, ZOPA, and mutual-interest principles, while strengthening emotional control, communication agility, and structured thinking. Through simulations, rapid-response exercises, and role-play labs, participants practise influencing outcomes using logic, empathy, and clarity—without authority or sales tactics. Ideal for cross-functional professionals, this program develops the confidence to negotiate effectively, handle curveballs in meetings, and influence decisions that balance relationships, resources, and results.
In a fast-paced pharmaceutical environment, professionals from all departments—medical, operations, regulatory, HR, and beyond—frequently encounter negotiation moments, both formal and informal. Whether aligning cross-functional teams, responding to unexpected questions in meetings, or making resource trade-offs, success depends on the ability to negotiate confidently, think strategically, and respond spontaneously under pressure. This interactive 2-day program equips non-sales professionals with practical tools to think critically, act decisively, and negotiate effectively in high-stakes or high-speed environments.